we got their number

MLS 20TH ANNIVERSARY

For their 20th Season anniversary celebrations the MLS commissioned Designwerk to create a mobile visual installation that commemorated this landmark occasion, engaged fans and became an iconic photo opportunity. The concept was based on the numeral 20,and was created from multi-coloured soccer balls, goalkeeper gloves and players boots in MLS colours. It was 4 metres high, and was initially unveiled at the AT&T All-Star VIP Party at Skyline Park in Denver, as part of an exhibition commemorating the achievement. It was then dissembled and taken to Colorado, where it appeared in an outdoors environment alongside a graphic timeline of the MLS’s progress towards being the top tier of professional soccer in North America.