we activate on a global scale

Heineken: World Trophy Tour

Each year Heineken take the Champions League trophy on a global tour spanning 100 days and 5 continents. Each stop draws thousands of fans to a unique football experience where they can immerse themselves in the history of the competition. Based on UEFA's official Museum of Champions, Heineken asked us to develop and deliver the entire graphics package that was deployed quickly and efficiently. The final solution is an extremely successful integration of content relating to the World's greatest club competition and Heineken being a long standing partner of the competition.